Storytelling for the built world.

As co-founder and creative director at Lucid Sound and Picture, I’ve spent years creating hundreds of marketing videos and commercials, honing the craft and understanding of how to tell compelling brand stories. Now, I’ve shifted my focus to architecture and design-driven content—a natural evolution inspired by a deep appreciation for the artistry, intention, and emotional resonance behind exceptional spaces.

My approach goes beyond just capturing a structure— I work with my clients to understand the symbolism, intension, and processes that define a design, ensuring that each film not only showcases the work but conveys the emotional feeling that you get from being there. Architecture filmmaking demands a unique level of inquiry, planning, and creativity, and I thrive on the challenge of distilling these elements into cinematic narratives.

With my background in marketing I bring a strategic lens to every project, helping you grow your audience and elevate your brand. When we work together, you get more than a beautiful film—you gain a partner dedicated to amplifying the emotional and commercial impact of your design.